The Economist.

I’ve always loved the stark, yet bold, juxtaposition of The Economist’s red and white ads. Up until this point, however, they’ve always been type only without an image in sight. Last week adgoodness posted their latest campaign which has taken an interesting graphic turn and I’m fascinated. They have a sort of inspirational poster feel about them – but in a good way. Still eye-catching, but in a completely different way. That I’m always a sucker for an illustrated headline doesn’t hurt either.

Posted In ads