You Are Beautiful.

Ever since Ez at Creature Comforts posted about the You Are Beautiful site last week I haven’t been able to get it out of my head! By using installations, stickers, collaborations and exhibitions You Are Beautiful manages to make a small difference in peoples’ every day lives by creating moments of positive self-realization.

“We’re just attempting to make the world a little better. Advertising elicits a response to buy, where this project elicits a response to do something. The attempt with You Are Beautiful is to create activism instead of consumerism. You Are Beautiful uses the medium of advertising and commercialization to spread a positive message. Projects like these make a difference in the world by catching us in the midst of daily life and creating moments of positive self realization.”

Who wouldn’t love to come across an image like the one above on your way to or from work? It would at least make the day a little more memorable. You can even upload your own images displaying the phrase or one of their stickers to be posted. Download a PDF to print your own stickers here.

4 Comments
  • platinum blonde

    February 20, 2008 at 8:23 pm Reply

    I love this site too!!

  • Joanna Goddard

    February 20, 2008 at 9:01 pm Reply

    what a great campaign….

  • karey m.

    February 21, 2008 at 7:28 am Reply

    my eyes are completely watering…THIS is my girlies’ new project.

    i need to translate to arabic!

  • http://vitorfreitas.wordpress.com/2008/02/28/you-are-beautiful/

    February 28, 2008 at 1:34 pm Reply

    …[Via]…

    ps.: I just love your site.

Post a Comment