Never Use White Type on a Black Background.

For the design rebel in you check out Never Use White Type on a Black Background: And 50 Other Ridiculous Design Rules.

Design has many rules that claim to be big truths and full of wisdom. Designers all go by rules that work for them. However, their rules may not work for someone else, or for a particular piece of design work. When a rule is forced upon you, it stops working and becomes a joke, like “Never use a PC,” or “Leave it until the last minute,” or the most famous of them all, “Less is more.”

The problem is that every rule related to, or governing, design is ultimately ridiculous. In this book we have collected the most talked-about rules and the viewpoints of designers and thought leaders who live by them or hate them.

Posted In graphic design, read up

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Design Matters: Packaging 01.

A few months ago my friend Megan, the lone copywriter at Capsule, hooked me up with the latest book in their Design Matters series. Design Matters: Packaging 01. Design is an increasingly competitive marketplace, one in which you constantly need to be in the “know”. But these days most design books only focus on type, color, and layout. The Design Matters series takes a more strategic approach, allowing designers to learn not only what looks good, but also what sort of design is smart.

Packaging 01 is the latest book in the Design Matters series and focuses on developing, creating and implementing package designs. The book is full of beautiful, intelligent examples, so readers can understand the points being highlighted along the way. Their goal? That by the last page you walk away with a better understanding of packaging, the process of creating it, and how it influences our world.

Mission accomplished.

{Thanks Megan!}

Posted In graphic design, read up

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